A Strategic Alliance Driving the Future of AI-Powered Meal Recommendations
June 23, 2023 — Hungryroot’s remarkable growth, driven by artificial intelligence (AI), has been significantly propelled by DAS42, a leading data consultancy firm featured in a recent article from Modern Retail. The collaboration between Hungryroot and DAS42 has been instrumental in leveraging AI for personalized grocery shopping experiences and driving revenue to $250 million in 2022.
Hungryroot’s AI-driven approach, where AI selects 70% of customers’ grocery orders, sets it apart in the industry. This innovation has been made possible by DAS42’s expertise in data optimization and AI implementation, as showcased in the Modern Retail article. The result is an average basket size of $125 per box, highlighting the effectiveness of tailored recommendations.
DAS42’s role in Hungryroot’s journey to AI success involves ensuring data accuracy and governance, a critical aspect of AI models’ reliability. This expertise has been pivotal in enabling Hungryroot’s data-driven recommendations.
Hungryroot’s transparency in collecting and using customer data, coupled with DAS42’s guidance, has fostered customer trust and loyalty. Together, they have demonstrated the transformative power of AI in the online grocery and meal delivery industry.
About DAS42
DAS42 is a premier data and analytics consultancy with a modern point of view. We specialize in solving some of the most complex business challenges for the world’s most successful companies. As a Snowflake Elite Partner, DAS42 crafts customized strategies that create a single source of truth and enable enhanced and faster decision-making. DAS42 has a presence across the U.S. with primary offices in New York City and Denver. Connect with us at das42.com and stay updated on LinkedIn. Join us today on our journey to help you realize the possibilities of transforming your business through data and analytics.
Contact
Brett Moss
EVP of Sales and Marketing
b.moss@das42.com
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